5.0 rating

Increase AOV by intelligently upselling premium services at checkout

Upsell services like shipping protection, free returns, carbon neutral shipping, and many more. The prices at checkout are intelligently calculated using our AB testing tool.

1m+ protected orders per year
55% avg opt-in rate
Trusted by more than 100 Shopify merchants

How it works

Annual online revenue
55%
Opt-in rate
2.5%
% of the cart charged at checkout
80%
Our fee
Annual profit
0
Get set up with 9 clicks
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1. Choose upsells

Choose any number of services to include in your upsell. Our app allows you to offer free returns, free shipping, carbon neutral shipping and more

2. Intelligent pricing

Intelligent pricing finds the best prices for the upsell. We run automatic AB tests on your site to find the best prices based on cart value, address, product, time and device.

Typically, we generate twice as much upsell revenue as other solutions.

3. Keep 80% of upsell revenue

You add $14k of profit for every $1m of annual online revenue your store does.

Our fee is 19.99% of the upsell revenue. If you want us to cover the cost of free returns, stolen packages or free shipping, we take a higher percentage of the revenue (see pricing for more detail).

Annual online revenue
55%
Opt-in rate
2.5%
% of the cart charged at checkout
80%
Our fee
Annual profit
0
Get set up with 9 clicks
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Feedback

What our customers say

Case Studies

Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$45k profit per year
44% opt-in rate
Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$15k profit per year
23% opt-in rate
Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$223k profit per year
57% opt-in rate
Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$141k profit per year
57% opt-in rate
Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$44k profit per year
72% opt-in rate
Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$25k profit per year
60% opt-in rate
Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$350k profit per year
54% opt-in rate
Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$64k profit per year
76% opt-in rate
Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$160k profit per year
47% opt-in rate
Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$400k profit per year
62% opt-in rate
Services
Stolen package cover
Priority customer support
Carbon neutral shipping
Results
$506k profit per year
52% opt-in rate

The “barely lift a finger” Trial

Get set up in 9 clicks with a guarantee that your conversion rate will either improve or stay the same.

9-click setup

Install the app. Give us collaborator access. We do everything else.

Gradual roll out

Only show to 50% of site visitors. After 14 days, you’ll see how much profit you made and if conversion was impacted.

Conversion guarantee

We guarantee conversion rate will improve or stay the same.

If we are wrong, we cover the cost of any lost sales (this has never happened).

Faqs

Most Frequently Asked Questions

Book a demo
Is conversion rate affected?

In 99% of the conversion tests we've run, conversion rate is not affected.

In a small number of cases, conversion increases slightly. But generally we advise that your conversion will not change.

With our gradual roll out feature, you can set up a 50/50 AB test instantly. This will give you clear and reliable conversion data so you can verify the conversion impact for yourself.

How will my customers react?

Across 100+ consumer research calls, we've found consumers react in two distinct ways:

1. Increase peace of mind

These are people who have experienced package issues in the past - they might live in a block of flats where things regularly go missing. Or they’ve just had experiences with lost, damaged or delayed orders. They may have had stressful resolutions to their claims, waiting for weeks for their issue to be solved. Or they’ve just heard about shipping issues from friends or in the news. 

These people are happy to pay a bit extra for peace of mind, especially when buying from a brand where they have not interacted with their customer service before.

2. Shoulder shrug

Then, there are those who aren’t worried about shipping. These people have never had any issues with shipping. Or if they have, they’ve been happy with how they’ve been resolved.

These people don’t want to buy PMO, but they are aware that others have issues, and that others will want it, so it’s no problem that it’s there.

Is this insurance?

No, ProtectMyOrder is not insurance.

ProtectMyOrder is a premium service you offer to your customers. The exact service you provide is your choice.

Examples include stolen package cover, free returns and priority customer support.

Just like an airline doesn't need an insurance license to sell priority boarding, you don't need an insurance license to sell a priority service to your customers.

This has been verified with US and UK insurance lawyers.

How do I get set up?

If you are on Shopify:

1. Add our app to your store and fill in the installation request form

2. Accept our collaborator access request

3. We do everything else for you.

If you are not on Shopify, drop us an email or ping us on live chat and we will give you an estimation. We have an API that we can integrate into any platform. All integrations are free!

How does intelligent pricing work?

There are two ways of setting prices:

1. Manual pricing

Go into settings of our app and amend the price rules to whatever you’d like

2. Intelligent pricing

We have an intelligent pricing algorithm that split tests different prices and designs automatically. Our tests balance revenue, opt-in rates and conversion rate to make sure there is no money being left on the table, and that you aren’t charging so much that you are putting customers off buying.

Can’t I just build this myself?

As we take 19.99% of the protection revenue, we only have to be 20% better than you and you will make more money letting us take care of everything.

Some merchants set the price at 0.5% of the cart value. Others set it at 5%. That’s a 900% difference.

Intelligent pricing removes the guesswork. 

We run continual AB tests on your site to find the best prices based on cart value, address, product, time and device. 

Typically, we generate twice as much upsell revenue as other solutions. 

You'll make more money, it'll take you five minutes, and there's zero hassle.